NEW YORK is the only city where you’re constantly auditioning to be yourself.

RAID BUG SPRAY. social content.

LIFE LESSONS is a series of short videos inspiring self-love and reflection among elderly residents in assisted living communities. Delivered via smartphone or intranet TV, these messages encourage residents to embrace their worth with kindness. Visiting these facilities, I’ve seen how even the smallest gesture of recognition can have a profound impact.

AFRICAN DANCE. social content.

WCS Focuses on pollution, urbanization, and industrialization, human-made problems that are encroaching on wildlife, leaving an indelible mark.

CHANGE.ORG highlights the divisive impact of hate speech and promotes unity. It supports social justice movements, calling on viewers to stand against hate and foster love, respect, and understanding. There is no place for racism or discrimination of any kind.

The Climate Museum. social post concept. The first museum in the U.S. dedicated to climate change, blending art, science, and activism to engage the public.

NIKE campaign concept: CARVED TO RISE. Women’s basketball isn’t waiting for recognition—it’s taking it. The game, the passion, the moment—it’s all in motion, unstoppable and undeniable.

Some fear the burn, others chase it. Welcome to DEAD HOT SOCIETY. social post/hot sauce brand.

Creativity isn’t about seeing more, it’s about being brave enough to see differently. THE SCHOOL OF VISUAL ARTS.